{"id":2577,"date":"2018-06-18T12:22:58","date_gmt":"2018-06-18T11:22:58","guid":{"rendered":"http:\/\/davidwithington.com\/?p=2577"},"modified":"2018-06-29T12:32:36","modified_gmt":"2018-06-29T11:32:36","slug":"cma-live-2018-review","status":"publish","type":"post","link":"https:\/\/davidwithington.com\/cma-live-2018-review\/","title":{"rendered":"CMA Live 2018 Review: Poetry in Motion"},"content":{"rendered":"<p style=\"text-align: center;\"><iframe src=\"https:\/\/www.youtube.com\/embed\/ZrqnrfXrQxY?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\"><strong>CMA Live<\/strong> &#8211; what an event!<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">Nope &#8211; it&#8217;s nothing to do with the <em>Country Music Awards<\/em>&#8220;.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">And, believe me, that&#8217;s a good job &#8211; &#8216;cos I can&#8217;t sing. <\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">And I can play only half a dozen guitar chords.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">It&#8217;s the annual conference of the:<\/span><\/p>\n<p><strong><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">CONTENT MARKETING ACADEMY<\/span><\/strong><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">.<\/span><\/p>\n<p><a href=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMA-Live-400px-PNG.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-2591 aligncenter\" src=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMA-Live-400px-PNG.png\" alt=\"CMA Live\" width=\"400\" height=\"257\" srcset=\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMA-Live-400px-PNG.png 400w, https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMA-Live-400px-PNG-300x193.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">What&#8217;s that, David?<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">It&#8217;s &#8220;the UK&#8217;s leading content marketing, social media and business growth conference&#8221;.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">I&#8217;ve attended it for 3 years on the run &#8211; and got lots of takeaways from every one\u00a0of them.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">So I decided to do a <strong>review<\/strong> of <strong>CMA Live 2018<\/strong>.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">But because I knew that some of my readers might not appreciate a review of a\u00a0conference, I looked for a <strong>different<\/strong> way to approach it.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">So let me introduce you to <em>David the Poet<\/em>.<\/span><\/p>\n<p><a href=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/address-book-2246457_640.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2584\" src=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/address-book-2246457_640.jpg\" alt=\"David the Poet\" width=\"640\" height=\"425\" srcset=\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/address-book-2246457_640.jpg 640w, https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/address-book-2246457_640-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">David the Poet<\/span><\/h2>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">Before you laugh, let me warn you that when I say <em>poetry<\/em>, I actually mean <em>limericks<\/em>.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">Yup, I wrote a whole load of <strong>limericks<\/strong> about the speakers and what they said.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">And then I recorded it onto video &#8211; with some music, and lots of photographs and videos clips.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">So even if you weren&#8217;t there, I think you&#8217;ll enjoy the review.<\/span><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">The <em>Pressing<\/em> Inside Joke<\/span><\/h2>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">But first, let me give you a tiny insight.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">The first keynote speaker, Brian Fanzo, encouraged us to &#8220;press the damn button&#8221;.<\/span><\/p>\n<figure id=\"attachment_2588\" aria-describedby=\"caption-attachment-2588\" style=\"width: 500px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/Brian2.png\"><img decoding=\"async\" class=\"wp-image-2588\" src=\"http:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/Brian2.png\" alt=\"Brian Fanzo\" width=\"500\" height=\"531\" srcset=\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/Brian2.png 940w, https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/Brian2-282x300.png 282w, https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/Brian2-768x816.png 768w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><figcaption id=\"caption-attachment-2588\" class=\"wp-caption-text\">Brian Fanzo<\/figcaption><\/figure>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">That was the theme of his talk. <\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">In other words, make sure you create good content but don&#8217;t wait until you think it&#8217;s perfect; just &#8220;press the damn button&#8221;.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">I&#8217;m letting you in on that, so that you can laugh at my take on it in the <del>poem<\/del>\u00a0limerick.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">So without further ado&#8230;<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">May I present to you&#8230;<\/span><\/p>\n<h2><span style=\"font-size: 18pt; font-family: arial, helvetica, sans-serif;\">David&#8217;s review of CMA Live 2018<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14pt;\">Turn up the volume and enjoy:<\/span><\/p>\n<p style=\"text-align: center;\"><iframe src=\"https:\/\/www.youtube.com\/embed\/ZrqnrfXrQxY?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><span style=\"font-size: 18pt; font-family: arial, helvetica, sans-serif;\">CMA Live 2019<\/span><\/h2>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">If you want to check out next year&#8217;s conference, and maybe secure an early bird ticket, here&#8217;s where to <strong><span style=\"text-decoration: underline;\"><a href=\"http:\/\/fatso.ma\/uE1I\" target=\"_blank\" rel=\"nofollow noopener\">check it out and get your ticket<\/a><\/span><\/strong>.<\/span><\/p>\n<p><span style=\"font-size: 14pt; font-family: arial, helvetica, sans-serif;\">See you in 2019 in Edinburgh?<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CMA Live &#8211; what an event! Nope &#8211; it&#8217;s nothing to do with the Country Music Awards&#8220;. And, believe me, that&#8217;s a good job &#8211; &#8216;cos I can&#8217;t sing. And I can play only half a dozen guitar chords. It&#8217;s the annual conference of the: CONTENT MARKETING ACADEMY. What&#8217;s that, David? It&#8217;s &#8220;the UK&#8217;s leading [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2598,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[206,231],"tags":[277,306,309,304,305,303,215,209,210,310,311,312,229,302,307,313,308],"class_list":{"0":"post-2577","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-reviews","9":"tag-277","10":"tag-allan-corfield","11":"tag-amy-harrison","12":"tag-ann-handley","13":"tag-brian-fanzo","14":"tag-chris-brogan","15":"tag-chris-marr","16":"tag-cma","17":"tag-edinburgh","18":"tag-gavin-bell","19":"tag-jen-munro","20":"tag-jon-burkhart","21":"tag-karen-reyburn","22":"tag-live","23":"tag-mark-asquith","24":"tag-mike-morrison","25":"tag-salma-jafri","26":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CMA Live 2018 Review: Poetry in Motion - David Withington<\/title>\n<meta name=\"description\" content=\"CMA Live claims to be the UK&#039;s leading content marketing, social media and business growth conference. Do I agree? Here&#039;s my review with a difference.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/davidwithington.com\/cma-live-2018-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CMA Live 2018 Review: Poetry in Motion - David Withington\" \/>\n<meta property=\"og:description\" content=\"CMA Live claims to be the UK&#039;s leading content marketing, social media and business growth conference. Do I agree? Here&#039;s my review with a difference.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/davidwithington.com\/cma-live-2018-review\/\" \/>\n<meta property=\"og:site_name\" content=\"David Withington\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/david.withington\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-18T11:22:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-29T11:32:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"608\" \/>\n\t<meta property=\"og:image:height\" content=\"342\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Thabacus\" \/>\n<meta name=\"twitter:site\" content=\"@Thabacus\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/\",\"url\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/\",\"name\":\"CMA Live 2018 Review: Poetry in Motion - David Withington\",\"isPartOf\":{\"@id\":\"https:\/\/davidwithington.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg\",\"datePublished\":\"2018-06-18T11:22:58+00:00\",\"dateModified\":\"2018-06-29T11:32:36+00:00\",\"author\":{\"@id\":\"https:\/\/davidwithington.com\/#\/schema\/person\/1addaa34e66e39facfd4d4cd70a920ca\"},\"description\":\"CMA Live claims to be the UK's leading content marketing, social media and business growth conference. Do I agree? Here's my review with a difference.\",\"breadcrumb\":{\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/davidwithington.com\/cma-live-2018-review\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage\",\"url\":\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg\",\"contentUrl\":\"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg\",\"width\":608,\"height\":342},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/davidwithington.com\/cma-live-2018-review\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/davidwithington.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CMA Live 2018 Review: Poetry in Motion\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/davidwithington.com\/#website\",\"url\":\"https:\/\/davidwithington.com\/\",\"name\":\"David Withington\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/davidwithington.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/davidwithington.com\/#\/schema\/person\/1addaa34e66e39facfd4d4cd70a920ca\",\"name\":\"David\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/davidwithington.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/144c0d94d4351655605f044fc10115e2?s=96&d=wavatar&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/144c0d94d4351655605f044fc10115e2?s=96&d=wavatar&r=g\",\"caption\":\"David\"},\"url\":\"https:\/\/davidwithington.com\/author\/david\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CMA Live 2018 Review: Poetry in Motion - David Withington","description":"CMA Live claims to be the UK's leading content marketing, social media and business growth conference. Do I agree? Here's my review with a difference.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/davidwithington.com\/cma-live-2018-review\/","og_locale":"en_GB","og_type":"article","og_title":"CMA Live 2018 Review: Poetry in Motion - David Withington","og_description":"CMA Live claims to be the UK's leading content marketing, social media and business growth conference. Do I agree? Here's my review with a difference.","og_url":"https:\/\/davidwithington.com\/cma-live-2018-review\/","og_site_name":"David Withington","article_publisher":"https:\/\/www.facebook.com\/david.withington","article_published_time":"2018-06-18T11:22:58+00:00","article_modified_time":"2018-06-29T11:32:36+00:00","og_image":[{"width":608,"height":342,"url":"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg","type":"image\/jpeg"}],"author":"David","twitter_card":"summary_large_image","twitter_creator":"@Thabacus","twitter_site":"@Thabacus","twitter_misc":{"Written by":"David","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/","url":"https:\/\/davidwithington.com\/cma-live-2018-review\/","name":"CMA Live 2018 Review: Poetry in Motion - David Withington","isPartOf":{"@id":"https:\/\/davidwithington.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage"},"image":{"@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage"},"thumbnailUrl":"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg","datePublished":"2018-06-18T11:22:58+00:00","dateModified":"2018-06-29T11:32:36+00:00","author":{"@id":"https:\/\/davidwithington.com\/#\/schema\/person\/1addaa34e66e39facfd4d4cd70a920ca"},"description":"CMA Live claims to be the UK's leading content marketing, social media and business growth conference. Do I agree? Here's my review with a difference.","breadcrumb":{"@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/davidwithington.com\/cma-live-2018-review\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/#primaryimage","url":"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg","contentUrl":"https:\/\/davidwithington.com\/wp-content\/uploads\/2018\/06\/CMALive-2018.jpg","width":608,"height":342},{"@type":"BreadcrumbList","@id":"https:\/\/davidwithington.com\/cma-live-2018-review\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/davidwithington.com\/"},{"@type":"ListItem","position":2,"name":"CMA Live 2018 Review: Poetry in Motion"}]},{"@type":"WebSite","@id":"https:\/\/davidwithington.com\/#website","url":"https:\/\/davidwithington.com\/","name":"David Withington","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/davidwithington.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/davidwithington.com\/#\/schema\/person\/1addaa34e66e39facfd4d4cd70a920ca","name":"David","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/davidwithington.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/144c0d94d4351655605f044fc10115e2?s=96&d=wavatar&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/144c0d94d4351655605f044fc10115e2?s=96&d=wavatar&r=g","caption":"David"},"url":"https:\/\/davidwithington.com\/author\/david\/"}]}},"_links":{"self":[{"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/posts\/2577","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/comments?post=2577"}],"version-history":[{"count":0,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/posts\/2577\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/media\/2598"}],"wp:attachment":[{"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/media?parent=2577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/categories?post=2577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/davidwithington.com\/wp-json\/wp\/v2\/tags?post=2577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}